Character World Brings Adult Bedding to Asda

Character World has partnered with the British retailer Asda to create an exclusive line licensed bedding for adults featuring characters from Star Wars, Marvel, My Little Pony and Care Bears.

“We’re excited to be creating a new collection of textiles that both adults and children can enjoy,” says Tim Kilby, brand director, Character World. “The properties featured are all classic brands which have been around for decades and appeal to those who remember them from when they launched, as well as attracting a whole new fan base who love the retro, classic designs.”

Source: http://www.licensemag.com/license-global/character-world-brings-adult-bedding-asda (Oct 03, 2016)
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